Campaigns

A campaign is basically a time-boxed event where participants earn points by talking about "Virtuals" (or a specific objective) on X/Twitter Spaces. Think of it like a competition or challenge: every day you get chances to score, and those scores feed into a public leaderboard.

How Campaigns Work

Campaigns reward you for completing specific actions during X Spaces.

These actions might include interacting with Reverb, talking about featured projects, or quoting specific campaigns.

Ways to Earn Points

  • Daily Reverb Interaction (10 pts): Ask Reverb a question or tag it in an X post once per day.

  • Get Mentioned by Reverb (20 pts): Earn points when Reverb mentions a Space you hosted in its replies.

  • Host a Space & Mention Lurky (15 pts): Hosts and co-hosts earn points by mentioning Lurky during their Space.

  • Quote Campaign Space (10 pts) (Coming Soon): Listeners can earn points by quoting the main Space post and tagging the featured Campaign's project handle.

Active Campaigns

Each active campaign shows:

  • Project Name & X Handle: The project running the campaign.

  • Points Available: The total points left for that campaign.

  • Progress Bar: All awarded points toward that campaign.

  • Objectives: Specific talking points or actions needed to earn points.

  • Start/End Date: Campaign duration (if set).

  • View Campaign Button: Opens full details, including a description of the project, leaderboard, and the latest rewards.

Example: Virtuals Protocol

  • Points Available: 25,000 total points to earn.

  • Objectives: Talk about the new ACP feature and the Genesis launch feature during Spaces.

  • Progress: Shows how many points were awarded to the community out of the total available.

Past Campaigns

Once a campaign ends, it moves to the Past Campaigns section, showing:

  • Campaign name.

  • Dates active.

  • Total points awarded.

Example:

Lurky Campaign (Aug 4, 2025 – Sep 4, 2025). Awarded: 25K / 25K points.

Tips for Maximizing Points

  • Join Spaces that are part of active campaigns.

  • Use the campaign objectives as prompts while speaking.

  • Check back regularly for new campaigns!

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